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	The professional marketing agency in Hermanus
	Aktileda Marketing (pronounced Ack-Tee-Lee-Der ... it's English) Leading the edge of marketing technology 234 Kanna Street, Hermanus, South Africa : lawrence@aktileda.co.za : 076 066 9200

	Our latest innovation...
	Avatar Advertising by Aktileda
	Your QUESTION : Where can I find advertising that works, for a sensible price? Our SOLUTION : "Avatar Advertising" - a TV quality ad' for the price of a meal at your local. The TECHNIQUE : Realistic human avatars creating identity driven advertising. The RESULT : No actors - No filming - No Fuss - No Bother : just Great Advertising *Learn More* ...go take a look. It's a simple step to marketing success...


	What does marketing actually do?
	Let's think about digital marketing first. Digital marketing guides people who have decided to buy a product that you sell, to your door to buy it. Digital marketing does NOT make people decide to buy one of your products : Digital marketing does NOT sell your products. The decision to buy a product has already been made when someone goes looking for that product. For the rest of what marketing does, you'll have to browse the rest of our site.


	An important concept from Aktileda
	From the outset you will find that we tell you what other agencies don't. We call it "The Truth". It isn't necessarily what you want to hear but we have found that it works rather well in the long run.


	OK ... ley's get down to business

	Did you get your business model right ...before you started?
	If your business is doing badly, re-think your products and business model before you do anything else.
	We can help you with this
	Get your business model right and you will have a potentially successful business. Then effective professional marketing will help to support and develop your business ... that's our job. Marketing can't turn a bad product into a good one!!!



	When should you employ an agency?
	Every business, from the smallest to the largest, gets this WRONG! You should get a marketer onto your team from the moment you START your business.
	When you planned your business, did you plan your marketing?
	Here's a few tips that will help you a lot along the way: 1. Build your marketing strategy alongside your business model. Let your marketing lead your products and how they are packaged and presented. 2. Listen to what your marketer has to say. Yes, I know he will say things you don't want to hear, but marketing is what he does for a living ... you don't. 3. Think of marketing as a commodity, not as a business deal to give you ROI. It's something you buy to do a job. (More on this later)

	A final word on marketing
	It is true that the AI revolution is re-shaping the world around us. Jobs that took teams of people and weeks of work are now comfortably completed by one one person with a PC in a few hours. But, while we're leading the edge of marketing technology, we always remind our clients that the world of digital marketing may change, but humans do not. The route to retail is the same now as it was when money was invented eons ago.
	The world may be digital but the human algorithm has never changed

The professional marketing agency in Hermanus

Avatar Advertising by Aktileda

What does marketing actually do?

An important concept from Aktileda

OK ... ley's get down to business

Did you get your business model right ...before you started?

We can help you with this

When should you employ an agency?

When you planned your business, did you plan your marketing?

A final word on marketing

The world may be digital but the human algorithm has never changed

The professional marketing agency
in Hermanus

Did you get your business model right
...before you started?

When you planned your business,
did you plan your marketing?

The world may be digital
but the human algorithm has never changed