Home Page


	The professional marketing agency in Hermanus
	Aktileda Marketing (pronounced Ack-Tee-Lee-Der ... it's English) A lifetime of business More than a decade of marketing in Hermanus 234 Kanna Street, Hermanus, South Africa : lawrence@aktileda.co.za : 076 066 9200


	Get your business model right ...before you start
	If your business is doing badly, re-think your products and business model before you do anything else.
	We can help you with this
	Get your business model right and you will have a potentially successful business. Effective professional marketing will help to support and develop your business ... that's its' job.


	When should you employ an agency?
	Every business, from the smallest to the largest, gets this WRONG! You should get a marketer or an agency onto your team from the moment you START your business.
	When you plan your business
	1. Build your marketing strategy alongside your business model. Let your marketing lead your products and how they are packaged. 2. Listen to what your marketer has to say. Yes, I know he will say things you don't want to hear, but marketing is what he does for a living ... you don't. 3. Think of marketing as a component part of the machine called "Your Business". The value of every single component is the cost of the whole machine. (More on this later)

	An unusual word on marketing...
	You would be forgiven for thinking that marketing is nothing but clever photos on social media. Many of our competitors deal in nothing else. But at Aktileda I have a rule that has served me well over the past decade, "Marketing is 1/4 digital and 3/4 real-world". Marketing is a largely mis-understood business. To shed some light into the dark arts of marketing we are producing a series of videos: "The Akti-Biz Series" In this series of Vlogs, I delve into the the very beginnings of marketing and show how the discipline has evolved into the techno-genius offerings of the 21st century. Many of these high tech solutions have completely missed the point, and missed the target. It's not until you really understand something, that you can appreciate how it can help you.
	The world may be digital but the human algorithm has never changed

The professional marketing agency in Hermanus

Get your business model right ...before you start

We can help you with this

When should you employ an agency?

When you plan your business

An unusual word on marketing...

The world may be digital but the human algorithm has never changed

The professional marketing agency
in Hermanus

Get your business model right
...before you start

The world may be digital
but the human algorithm has never changed